Last updated: 19 June 2026
These Terms of Service ("Terms") govern your use of NicheEdge, provided by BenevolAI Limited (Promptally) ("we", "us"). By creating an account or using the Service, you agree to these Terms.
You must be at least 16 years old to use the Service. By creating an account, you confirm that you meet this requirement. If we learn an account does not meet this requirement, we may suspend or terminate it.
You're responsible for keeping your login credentials secure and for all activity under your account. Tell us promptly at darren.sutton@benevolai.co.uk if you suspect unauthorized access.
You retain ownership of content you submit to the Service ("Your Content"). You grant us a licence to host, store, and process Your Content as necessary to provide the Service (including sending it to Anthropic where you use AI features). You're responsible for Your Content and confirm you have the right to submit it.
You agree not to:
We may suspend or terminate accounts that violate this section.
The Service, including its design, software, and branding (excluding Your Content), is owned by BenevolAI Limited (Promptally) or our licensors. These Terms don't grant you any rights to our intellectual property beyond what's needed to use the Service as intended.
The Service relies on third-party providers, including Stripe (payments), Anthropic (AI), Vercel (hosting), and PostHog (analytics). We're not responsible for the availability or performance of these third-party services, though we select providers we consider reputable and contract with them to protect your data (see our Privacy Notice).
The Service is provided "as is" without warranties of any kind, to the maximum extent permitted by law. We don't guarantee the Service will be uninterrupted, error-free, or that AI-generated output will be accurate. Nothing in this section excludes liability that cannot be excluded under applicable law, including UK/EU/Australian consumer protection law.
To the maximum extent permitted by law, BenevolAI Limited (Promptally) will not be liable for indirect, incidental, or consequential damages arising from your use of the Service. Our total liability for any claim is limited to the amount you paid us in the 12 months before the claim arose. This limitation does not apply where prohibited by law, including for liability arising from death, personal injury, fraud, or other matters that cannot be limited under the law of your country of residence.
You agree to indemnify BenevolAI Limited (Promptally) against claims arising from your violation of these Terms or misuse of the Service, to the extent permitted by applicable law.
You may stop using the Service and delete your account at any time. We may suspend or terminate your access if you violate these Terms, with notice where reasonably practicable. Sections that by their nature should survive termination (intellectual property, limitation of liability) will continue to apply.
We may update these Terms from time to time. For material changes, we'll provide notice (for example, by email or in-app notification) before they take effect. Continued use after changes take effect constitutes acceptance.
These Terms are governed by the laws of England and Wales, without regard to conflict-of-law principles, except that nothing here overrides mandatory consumer protection rights you have under the law of your own country or state of residence, which continue to apply regardless of this clause.
darren.sutton@benevolai.co.uk
BenevolAI Limited (Promptally)